With 1.2 million tickets already sold for the month-long FIFA Women's Women’s World Cup taking place in Australia and New Zealand, when matches kick off tonight fans will be bringing more than just their national colours and chants.
Football Australia is forecasting the event will deliver a social and economic benefit worth $568 million to Australia, where 35 of the 64 games in the tournament will take place.
The association projects that matches hosted in Australia will see 55,004 'unique in scope' international visitors, who stay for nearly 700,000 bed nights and directly spend $169 million into the Australian economy.
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